The Maya Archaeology Initiative, a nonprofit that supports education for Guatemalan children, is challenging a claim by Kellogg’s, the maker of Froot Loops and other sugary breakfast products, that its use of a toucan image infringes on the cereal giant’s Toucan Sam character.
I think this one doesn't even need any extra snark. I really hope Kellogg gets shot down on this, and that the Maya Archaeology Initiative gets a major boost in publicity as a result!
1 comment:
This is my favorite part:
"The company has a history of unsuccessful challenges to others’ use of toucans, claiming to hold a trademark on all images of the Central American bird."
Umm... What's next, suing the toucans?
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